Grassroots clubs are broke. Old fundraising is dead.
Play Fund Win is the first platform purpose-built for grassroots fundraising. Digital-native. Compliant. Profitable.
Play Fund Win is the first platform purpose-built for grassroots fundraising. Digital-native. Compliant. Profitable.
£1B+ annual funding gap. Stagnant engagement. Regulatory roadblocks. Zero scalability.
UK grassroots clubs face a £1B+ annual funding gap with declining sponsorships and donations.
Traditional raffles have stagnant participation. Digital-native alternatives don't exist.
Prize draw regulations are complex; most clubs avoid them entirely due to legal/admin risk.
Manual processes mean fundraising can't grow. Each new draw requires hours of admin.
Purpose-built for grassroots clubs. By clubs. For clubs.
Mobile-first platform built for Gen Z. Fans expect on-app draws, instant results, social sharing.
Recurring revenue model. Clubs run draws monthly, not one-off events. No more donation variance.
Zero manual work. Automated compliance, instant payout, one-click draw creation.
Designed for youth engagement. Ticket design, social proof, in-app notifications drive participation.
£1.7M+
Total Raised
39K+
Active Players
£7
Avg AOV
60% MoM
Clubs Growing
Trusted by grassroots clubs
250,000
Sports Clubs
£85M
Potential ARR
< 2%
Current Penetration
Adjust the sliders to model different club acquisition, engagement, and growth scenarios.
10 – 5,000 clubs
0.5 – 8 draws
£1K – £50K
5% – 30%
0% – 25% monthly
Monthly Draws
250
Monthly GMV
£1.8M
Year 1 ARR
£3.7M
Monthly revenue: £306K
After 12 months at 8.0% monthly growth:
Predictable, scalable, aligned.
15–20%
Take Rate
Per draw gross
£7
Average AOV
Per entry
2–4
Draws/Club/Mo
Baseline frequency
Play Fund Win is led by experienced operators with a track record across sport, charity and fundraising technology.

Founder of Play Fund Win. Built the platform from the ground up — launching in 2020 and growing it into the largest fundraising provider for Premier League clubs by 2022. Now leading European expansion with a lean, AI-augmented operating model.

Co-Founder of Play Fund Win. Brings deep commercial leadership across sport, fundraising and partnerships — driving the platform's growth into Premier League foundations, elite clubs and live event partners. Leads commercial strategy, key account growth and European market entry.
Book a 1-on-1 call with Dean to walk through the round, the model, and the European expansion plan.
Request a Founder MeetingWe'll respond within 24 hours.